Most donor portals just show a list of transactions. Most CRMs need manual updates. Most marketing tools weren't built for nonprofits. Here's how WeGive is changing all of that—and why organizations using it see 148% more recurring gifts.
We often get asked what makes WeGive different from other fundraising platforms. Here's your smart guide to the WeGive features that are transforming how nonprofits engage donors.
Most "donor portals" are just transaction tables. They show a list of online gifts and let donors update their credit card. That's it. No connection to your mission. No real engagement. No wonder donors drift away.
Traditional donor portals are broken:
- Just a boring list of transactions
- Only show online gifts
- Generic design that doesn't match your brand
- Nothing that connects donors to your mission
- No way to show real impact
- True Impact Dashboard: Turn dollars into real outcomes (like "$10 = 2 meals served")
- Family View: See household giving in one place, even if spouses donate separately
- Personal Giving Story: Shows lifetime impact, event history, and fundraising achievements
- Smart Story Matching: Connects donors with projects they care about most
- Branded Experience: Your portal reflects your mission and brand
Organizations that show impact consistently see a 200% increase in donor lifetime value over five years. (Kindsight, 2024)
Your team is wasting hours on data entry and cleanup. Worse, donor data errors are hurting your relationships and fundraising success.
Here's a typical fundraising campaign without WeGive:
1. Export donor data from your CRM
2. Fight with Excel formulas
3. Clean up messy data
4. Import to email platform
5. Hope names are correct
6. Manually track responses
7. Update CRM again
1. Set up your campaign
2. Let automation handle the rest
3. Watch accurate data flow between systems
4. Focus on donor relationships
- Automated tax receipting
- Self-cleansing donor data
- Direct CRM sync through API
- Unified platform for email, SMS, and direct mail
- Dynamic data that's always current
Every donor deserves VIP treatment. But your small team can't personally write to thousands of donors. Until now.
WeGive helps you treat every donor like your only donor:
- Send perfectly timed thank-you messages
- Share personalized impact stories
- Celebrate giving milestones
- Respond instantly to donor actions
- Make every donor feel special, no matter how many you have
- Major Donor Welcome: When someone gives above your threshold, automatically trigger a personalized sequence including texts, emails, and even handwritten notes
- Smart Year-End Appeals: Send personalized impact reports showing each donor's yearly contribution and its specific impact ("Your $1,200 provided 240 meals this year")
- Event Engagement: Automate pre-event excitement, day-of information, and post-event impact sharing
Every extra step in your giving form loses donors. Most platforms make donors fill out the same information again and again. That's throwing money away.
WeGive offers true one-click checkout for returning donors. Just like Amazon, but for doing good.
- One-click checkout lifts conversion rates by 50%
- Average gift sizes increase by 20-30%
- Cart abandonment drops from 70% to less than 1%
Think about this: Your CRM talks to your giving forms. Your giving forms feed your donor portal. Your donor portal informs your marketing. It's all connected.
- A donor makes their first gift
- They instantly see their impact in their portal
- They get a personalized welcome series
- Future communications show their growing impact
- One-click checkout makes recurring giving easy
- Their household giving appears in one place
- They stay engaged because they see their impact
Your mission deserves tools that work as hard as you do. WeGive combines these features to help you:
- Keep donors engaged
- Save staff time
- Raise more funds
- Show real impact
- Treat every donor like a VIP
Ready to see how these features could transform your nonprofit's fundraising? Schedule a demo today.
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