Picture Sarah, a development director at a mid-sized nonprofit. Her team just lost a major donor because their outdated system sent the wrong donation receipt - for the third time this year. Down the hall, Mark from IT is putting out another fire with their custom-built donation platform. Meanwhile, their end-of-year campaign is approaching, and Sarah knows their clunky giving forms will cost them donations.
This scene plays out in nonprofits across the country. But it doesn't have to be your story in 2025.
For mid-sized nonprofits, outdated technology creates daily headaches:
For larger nonprofits, custom-built solutions bring different challenges. Imagine spending $500,000 a year on:
That's money that could fund your mission.
Think of your fundraising tech like a symphony orchestra. Every instrument (system) should play in harmony. When one is out of tune, the whole performance suffers.
Remember Sarah's wrong donation receipt problem? That happened because their systems don't talk to each other.
Modern solutions use two-way syncs with your CRM. When a donor updates their email or makes a gift, it's like dropping a pebble in a pond - the change ripples instantly across all your systems.
Today's donors are like investors in your mission. They want to see returns - not just in dollars, but in impact.
Imagine showing each donor or household, in a personalized online portal:
Your staff shouldn't need an engineering degree to:
Every hour spent wrestling with technology is an hour not spent on your mission.
Change can be scary, especially with technology. If you're sold on looking for new solutions but need internal buy-in, here's how to make the case:
"Imagine if our team could":
Twenty years ago, large nonprofits had no choice but to build custom solutions. They needed complex systems to handle:
Building their own platforms was the only way to get exactly what they needed. These organizations invested millions in development because there simply weren't better options.
But technology has transformed. Today's platforms offer the same sophistication - and often more - at a fraction of the cost. Modern solutions like WeGive integrate seamlessly with Salesforce, combining enterprise-level capabilities with the flexibility of cloud-based software.
Think of it like the shift from building your own computer to buying a more powerful laptop off the shelf. Not only is it more cost-effective, but it comes with features you might never have thought to build.
Just like a check engine light in your car, certain signs indicate it's time to evaluate your fundraising technology. Review this checklist with your team:
If you checked three or more boxes in any category, it's time to explore modern solutions. The good news? Transitioning doesn't have to be disruptive. Today's platforms are built to migrate your data smoothly and integrate with your existing systems.
Whether you're a mid-sized nonprofit struggling with outdated tools or a larger organization maintaining custom solutions, 2025 planning starts now.
Ask yourself:
Your technology should amplify your mission, not anchor it down. Modern platforms like WeGive help organizations spend less time managing systems and more time changing lives.
You might be thinking: "This all sounds great, but is there really a platform that can handle our needs?"
Whether you're struggling with outdated systems or maintaining expensive custom solutions, there's good news. Technology has evolved.
Picture having:
- A beautiful donor portal that shows real impact
- Forms that donors actually complete
- Data that syncs perfectly across systems
- Marketing tools built for nonprofits
- One system instead of five
If you use Salesforce, WeGive integrates seamlessly. You'll get:
- Best-in-class integration with proper data models
- Advanced pledge and recurring gift tracking
- Complete control over your setup
- A donor portal more powerful than Experience Cloud
Plus, you could save hundreds of thousands by eliminating custom development costs.
If you're using older systems, WeGive offers:
- Modern tools without the enterprise price tag
- Easy migration from your current platform
- Features that grow with you
- Support every step of the way
Whether you're spending too much maintaining custom tools or struggling with outdated systems, there's a better way.
WeGive helps you:
- Cut technology costs
- Free up staff time
- Delight donors
- Grow giving
- Focus on mission
Organizations using WeGive see an average 148% increase in recurring givers. Because when technology works right, fundraising works better.
Ready to see how WeGive can transform your fundraising? Let's talk about your specific needs.